modern8 goes shirtless

We’ve been designing and giving out modern8 holiday t-shirts for as long as we’ve been around—since 2001, if you were wondering….

Every year, we’ve talked about finally changing things up, but always came back to the old tried and true. This past holiday we must have started planning early, because we pulled it off–we designed custom pencils and accompanying boxes with the new modern8 logo and updated look and feel. Sleek black and white with a pop of our corporate yellow.

If you feel nostalgic towards any of the past 15 years of tees, don’t worry, you can still get your hands on one of them here.

studio 17

For the fourth year running, we designed Studio, the annual publication of the College of Fine Arts at the University of Utah. The magazine-like brochure is a 44 page review of the past year in the arts, and serves as an annual report for the College. Each major story is treated with typographic and photographic displays that amplify the impact and message behind Utah’s leading educational institution. Besides designing, we direct the printing and photography, and coordinate the complete solution.

2014 t-shirt

Clients, friends and relatives of modern8 know that our standard issue holiday gift is a T-shirt. We’ve been doing them for so long that we wonder if recipients have drawers full of them. (On the other hand, we typically receive edibles from nearly everyone else. At least T-Shirts come without calories). Our newest designer Chaidi Loboto designed this year’s shirt with the headline “How are you today?” accompanied by 20 different graphic answers, ranging from “hip”, to “radical”, to “modern”. We have a few leftovers for sale for $10 in the modern8 store if you’d like one.

Part of the fun of giving a T-shirt is designing the container for it. Unbelievably, we found a ready-made box that matches the American Apparel turquoise shirt. We printed sleeves on our new color printer and laboriously cut, scored and wrapped the box in mod graphics equal to the shirt itself.